In an innovative three-year collaboration designed to drive positive, sustainable change in cricket apparel and beyond, ILT20 cricket team, the Desert Vipers, has partnered with PALMFIT, a UAE-based sports apparel manufacturer, to create a line of performance wear, team wear and leisurewear made entirely from recycled materials. This range incorporates recycled polyester and cotton, reducing carbon emissions by approximately 50% compared to virgin materials. The sustainability benefits extend beyond material use, with local production reducing emissions from the shipping of kit, bio-based inks being used for printing, and print-on-demand methods reducing fabric waste.


The range of performance wear, teamwear and leisurewear, 'The Viper Line' by PALMFIT, sets a new benchmark for sustainable sportswear in the United Arab Emirates. As well as championing 'Made in UAE', now all sports organisations of any type from grassroots to professional level will be able to select high-performance sports apparel that is less damaging to the environment in its manufacture. For instance, the Arabian Desert Camel Riding Club has already chosen to outfit its female jockeys in the Vipers Line by PALMFIT, showcasing how sports organisations across the region are increasingly adopting sustainable solutions.