With World Nature Conservation Day on 28th July, this blog edition looks at the intersection of sports and nature, exploring why nature is important in sports, before showing some examples of how sports organisations can work to protect and promote nature. The Sustainability Spotlight features the IUCN Sports for Nature Framework – a fabulous organisation doing a tremendous amount of work to promote nature in sports.
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<span style="font-weight: 400;">The role of societal influence is one of the greatest opportunities that sports organisations can play in tackling sustainability issues. This is because sports organisations have an immense following and huge numbers of supporters, so they have a large potential to positively influence this vast number of people. </span>